Self Archives - The Freelancer Head Start https://freelancerheadstart.com/category/self/ Getting a head start with the right technology, advice, and tools for the freelancer and entrepreneur! Fri, 22 Feb 2019 18:28:41 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://i0.wp.com/freelancerheadstart.com/wp-content/uploads/2017/10/cropped-FHS_Logo_icon.png?fit=32%2C32&ssl=1 Self Archives - The Freelancer Head Start https://freelancerheadstart.com/category/self/ 32 32 136994759 FHS 41 How I Started https://freelancerheadstart.com/how-i-got-started/ https://freelancerheadstart.com/how-i-got-started/#respond Fri, 22 Feb 2019 02:00:27 +0000 https://freelancerheadstart.com/?p=2463 Everyone has their own path when it comes to freelancing and entrepreneurship. Your path is going to be unique from mine and others. In this episode, I wanted to share my own journey with how I became a freelancer and entrepreneur.

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School Days

During my early years, I would frequently take things apart. As a curious child, you can find me behind the TV taking the phone apart because I wanted to know how it worked. I feel that at was the turning point in becoming an entrepreneur; I wanted to know how the world works! One thing at a time.

Getting candies, toys, and small trinkets is every child’s dream, and it certainly didn’t pass me by either. I started to paying attention to how much things might cost and how to then get that amount to buy my own candy and toys. I didn’t want to wait for mom or dad to reluctantly buy me something.

I raided my parent pockets for coins! I raided the seat cushions, the dresser, the cup holders in the car. I was relentless.

I saw an opportunity to help my parents just give me their spare change. To them, it was low value, but to me, it was very high value. Creating a system where they could just put their spare change in allowed me to efficiently collect them. Collecting that spare change was my goal, and I made it easy for my parents to fork it over.

High School

By my high school years, I expanded my efforts to get actual dollar bills. I started to look around the neighborhood to see what we could do as kids. Raking leave, mowing the grass, taking out trash, or whatever menial job that kids could do. I wanted to start doing that for pay because I was already doing that for my parents.

So I started going door-to-door and offering lawn service to people in the neighborhood and signing up work. From there, I would recruit my friends to work with me and split some of that profit. I would keep 60% of the payment and they would be paid out 40%. It worked well that way because I was the one finding the work, locking in the agreement, and paying out my friends.

I learned from that experience that partnering up with people and taking a smaller cut can still make you money. You don’t have to take it all on yourself and think you need to take on the world solo.

Time @ INPO

INPO stands for Institute of Nuclear Power Operations. We helped regulate the nuclear power industry here in North America. Similar to how the NRC inspects and verifies the operations of power plants, INPO does that but kicks it up a notch.

INPO was during my college internship days and I worked on the help desk. I was the first level support and picked up the phones or answered the phone calls for any problem. We were the first line of defense. Then I started to notice patterns that we were having.

From there, I trained myself to become the subject matter expert for that specific problem. With time, I became the ‘SharePoint’ guy for our 400 people strong company. I became more senior and was able to sit with Project Managers and other experts to learn how to manage projects, have conversations about the budget, and direct technology in a way to meet the goals of the project.

The employees at INPO had specific roles that they performed when they went out to inspect these power plants. You had the woman looking at the chemistry of the plant because she was the “Chemistry Woman”. The gentleman focusing on the auxiliary pumps because he was the “Pump Man”. They were very specialized…..and VERY well paid..

I learned that specializing in a specific field can help you become the expert in the room a lot quicker and command higher compensation. From observation, I realized it the power of specialization.

My First Company

When I was getting more senior at INPO, I would be approached to work on personal computers and devices. This lead me to start offering that as a service on the side to work on peoples machines.

A friend of mine at INPO was in the same boat as me. We would both be approached, but we would often share customers if we could not work on them ourselves. We also both had that entrepreneur spirit with finding and acting on opportunities if we found any. His family ran and operated a public gymnastics gym in North Georgia.

We started a company installing public access points in public locations. The first (and only) location that we were able to start with was his family gym. We had an inside track with the operating team, and installed the internet, access point, and configured everything. We then started shopping this idea around to other gyms, locations, and other public locations.

In the end, we folded the company because we realized we wanted to focus on graduating more than driving around everywhere fixing issues. This was also in the time before smart phones were super popular, so WiFi was slow and unreliable. Which was a huge headache when trying to get dozens of people on a single access point.

We both learned how to create an MVP, shop it around, and what to do WHEN things go wrong. It took a lot of patience, determination, and elbow grease to just get things started. We grew a lot while we operated that company!

Setting Out on My Own

During my time an INPO, I also started to expand my Rolodex and circle of influence. I wanted to keep people around me that I felt that I could help and grow with. I knew that I wanted to eventually work for myself and felt that keeping up with potential clients and past clients would work out in the long run.

I started moonlighting on the side and slowly built up my experience and confidence in working with strangers. I used these opportunities to start saving in my warchest for emergencies and backup income for when I DO step out on my own.

That war chest enabled me to take on more risk, be patient and picky about the clients I wanted to take on and find quality work. As I grew into freelancing, I increased my rates and kept evolving. Word of mouth and Referrals started to work for me and allowed me to step further and further into working for myself.

I fell upon a W-2 job that luckily allows me to currently work both Freelance and have clients. The catch is that that single W-2 job is good bulk of my income at the moment and that makes me worry. That is a single point of failure if I am let go.

Whats Next?

These coming years, I want to focus on diversifying my income even more. I want to make sure that I don’t have a single point that is getting me the largest ‘operational’ income. I want to ensure that the load is spread out as much as possible.

In the mean time, I am enjoying my W-2 work and I am able to balance this with my clients. I want to work on a few passive income projects, course work, products that you can purchase, and maybe additional client engagements.

We shall see what 2019 and 2020 brings!

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FHS 40 Starting in Tech ft Chanita Simms https://freelancerheadstart.com/start-in-tech/ https://freelancerheadstart.com/start-in-tech/#respond Fri, 15 Feb 2019 07:08:46 +0000 https://freelancerheadstart.com/?p=2395 Finding your path in the tech field can be daunting if you don't know where to start. This can be either a full time job, freelancing, or consulting. Chanita Simms is helping build up the tech community around people of color with empowerment and resources to help find that techie job.

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A nanny turned Melanin (dot) Tech Founder and Help Scout growth specialist, she is dedicated to showing the world that there is more to black people than what you see in the media. Chanita is committed to helping people of color earn opportunities in the tech industry and sustain long-term, rewarding careers. She is usually advocating for the advancement of diversity and inclusion, traveling the world, playing Uno or attempting to dance salsa.

Chanita’s mission is to create lasting change in the tech industry that she knows and loves. Her brand of change is focused on inspiring others to stand up for what they believe in and to never run away from something they enjoy, even if they feel as if they don’t belong.

She and her partners created Melanin.Tech to give techies of color a safe space to share stories, enhance skills, find opportunities and feel heard. Melanin.Tech host meet-ups, curate an online community, offer conference scholarship, provides job listings and sells apparel to all techies in order to amplify the importance of diversity, inclusion and belonging in the tech world.

Website:https://www.melanin.tech
Instagram: https://www.instagram.com/melanintech/
Blog: https://medium.com/@melanintech

Here are a few points of what we talked about:

  • Chanita started off as a nanny
  • Works for Growth Scout as a growth specialist
  • Impostor syndrome is real and can hit harder if you are a minority
  • Step up and take ownership of your career – You’ll be viewed as the expert
  • You may be the only person in your organization that looks like you, but that shouldn’t stop you from BEING you
  • You don’t have to be the same to be in tech
    • Be bold and be yourself! Stand out and you’ll make it farther
  • Take time to invest in yourself and learn something new. You don’t have to always have a degree or be a developer to be in the tech field
  • Do what you love; what you know and get experience from your journey
  • Join small projects + Volunteer / Freelance forums
    • Fiverr.com
    • Upwork.com
    • etc
  • Start somewhere by. Work on projects

Once you get a little experience, start flexing! It doesn’t pay to be humble.

  • Going from 0 to 100 is not required. You can go from 0 to 1 and you’re still an expert
  • There are always levels to what you’re an expert with
  • Don’t be afraid to start!
  • Technology evolves and so will you. There are so many avenues of the tech field
  • Step up to challenges and ask for more if you’re already working in a tech field/company
  • Don’t prioritize prestige over what fits for you
  • Burn out is real and will creep up on
  • Go where the people are! Make friends in the tech space and network
  • Melanin.tech is striving to help build relationships
  • Helping you find jobs, but with screeners to include diversity
    • Indeed
    • Zip Recruiter
    • Atlanta Tech Village
  • Finding a job is a full-time job in itself, and having someone in your corner is a win-win!
  • Knowing your own worth and being firm with what your requirements are powerful
  • Diversity and inclusion consulting
  • Build a community where you can be yourself
    • Meetup events hosted with Melanin
  • HATE those “speed dating for professionals” events
  • Building that relationship takes time
  • Icebreakers at events help get people started
  • Challenges with working from home
    • Impostor syndrome X 1,000,000
    • Fear of being fired
  • Codeswitching – Change yourself to match the environment/people
  • How DARE you!
    • College drop out
    • Woman
    • Woman of color
  • Be yourself and you’ll be just fine! You’ll enjoy yourself and your clients can tell
  • Your clients and customers can sense when you’re real and genuine
    • Reduces stress
    • Builds trust
  • “Your baby is cute as a button!” vs “Wow…your baby looks JUST like you…”

People are just people. At the end of the day, we’re all talk about the same things.

  • Networking does not have to be collecting a business card
  • Keep the conversation going and flow with F.O.R.D.
    • Family
    • Occupation
    • Recreation
    • Dreams
  • You can start the conversations
  • Working at Toys-R-Us as Geoffrey the Giraffe
  • Everyone should work in retail at least one sale cycle
  • Be friends with your tech support department
  • Face time with the different tech levels. Build that report
  • Conferences and networking events
    • Afro Tech – Large conference with a diverse group of people
    • Code camp – Local Atlanta techie conference
  • As you progress with your career, your roles changes
  • Diversify your skills to be more independent
    • Meeting customers
    • Closing sales
    • Meeting other professionals
    • Non-tech skills; soft skills
  • Sometimes you have to experience it to learn you don’t like it
  • Working in South America
  • You have to put some action towards your learning
  • Melanin.Tech 2019 Focus
    • Career Awareness
    • Screened Job Listings
    • Building a community
    • Flat Iron Schools
    • Virtual Meetup

Quick Picks

Chanita

  • Switch Yards Coworking space – Downtown co-working space
    • Dope coffee partnerships

Marion

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FHS 39 Newsletter https://freelancerheadstart.com/create-a-newsletter/ https://freelancerheadstart.com/create-a-newsletter/#respond Fri, 08 Feb 2019 06:46:37 +0000 https://freelancerheadstart.com/?p=2409 Are mailing lists and newsletters important for your business? The short answer; yes! The long answer; you have a direct line to your potential customers, clients, and colleagues through a mailing list. A mailing list and newsletter a way to communicate to a direct set of people.

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Create a Newsletter

A newsletter is a powerful tool. It is a direct link to your audience. Its an invite from them to start talking to them and providing valuable content. If you are a business owner, freelancer, consultant, or anything else, having a newsletter should be in your wheelhouse.

Create a newsletter by first planning what type of audience you are planning to have with your newsletter. The easiest start is to look at your industry and become someone who keeps that audience up to date with news, events, or information. You are the expert here even if you don’t feel like you are. Get rid of that impostor syndrome because you’re already kicking butt and taking names!

Take it one step at a time and you’ll be able to grow your audience to impressive numbers.

Opt-In

Worry about the platform and tool that you’re going to use to manage the newsletter later. Plan on what you’re going to be giving away in exchange for that potential customer/clients email address. You’re building a small community around your idea or product, so give something away that is related.

The Opt-In item is something that the client may already be looking for and is little to no cost for you. A brochure, booklet, how-to guide, checklist; these are all great opt-in items that you can give away in exchange for that email address. You just need to make sure that the item is related to the newsletter.

Frequency

Try for once a month for your release dates. That’s only 12 emails that you’re sending out to your audience. Slowly build your frequency to hit about once a week. That’s only 52 emails a year that is going out to your audience. Once a month is great, but if you can do once a week, you’re doing better.

Quality vs Quantity

Quality is what is going to compel the audience member to stay with you and consume your content. Don’t just churn out content just because you need to hit those numbers. Strategically plan and think of the reasons you’re sending out these emails.

Over time, your audience is going to help guide you into what type of content you’re going to be sending out.

Part of sending out quality is that you’re going to retain those quality clients/customers. You are striving for people who interact with you and your content, repeat readers, and potential customers.

It’s better to have 5 people on your list that interact with you versus 100 people that don’t even open your newsletter.

Content

Content can come from anywhere and anything. You are already the expert in your field and industry enough that you can talk about it. If you’re still stuck on where to find content, check out these two suggested places:

  • Feedly.com – A multi-website scrapper that brings content to you into a single dashboard. You’re able to group and organize multiple website feeds into different “buckets”. From there, you can create numerous newsletter content sources or research. The best part is that the free version lets you add a metric ton of sites before you need to upgrade.
Feedly Freelance group
  • Reddit.com – Reddit is a very popular website that consolidates a lot of content into a single site. You can easily get lost within the different sub-reddits and discussions happening every day. In a nutshell, Reddit is a forum where you can participate or read discussions based on a wide range of topics. Perfect for inspiration or content for your newsletter.

Tools to Use

Mailchimp [affiliate link] – Mailchimp is a free newsletter platform that lets you simply and easily send out your content. Mailchimp manages your contact list, your content, your scheduling, and a lot of the automated processes behind the scenes as well.

The delivery system allows me to queue up a few newsletters to go out in the future. I can also create rules around the newsletters that just went out, such as “if noone opens this, send a reminder”. The automation is very impressive and perfect for what most people need. It helps keeps clients and customers engaged in you and your content.

With Mailchimp, you can also create templates for each newsletter that you’re about to send out, so you’re not rebuilding each newsletter from scratch. A template is going to save you a lot of time and helps make your messages consistent.

Mailchimp Signup - MarionOwen

Drip – Drip is the next level when it comes to newsletters. When you need something that allows you to take control over every aspect of your contact list, newsletter, and content, this is where Drip works best.

Drip works best for ecommerce and situations where you want to keep clients/customers coming back to your site and shop. Mailchimp does this as well, but in my opinion, Drip does that a lot better.

Prices for Drip start at $50/month, but their feature list well makes up for that price. The performance for what you’re getting, Drip is an impressive tool that lets you take minute control over your communication to your audience.

Conclusion

Create a newsletter to have a direct connection with your clients and customers. Starting one begins with planning what type of audience you are speaking to. Work on that Opt-In piece to trade for an email address. Work on the frequency of how often you will send out an email, but shoot for at least 12 to begin with. Then look at what platform you are going to be using to send those newsletters out with.

Once you get going with a newsletter, you’ll find your rhythm and voice and you’ll notice the signups going up.

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FHS 37 How to Moonlight https://freelancerheadstart.com/how-to-moonlight/ https://freelancerheadstart.com/how-to-moonlight/#comments Tue, 22 Jan 2019 00:33:27 +0000 https://freelancerheadstart.com/?p=921 Most people would argue that Moonlighting is the gateway to freelancing. When you moonlight, you are working as an independent agent to your primary day job. That day job is, right now, your bread winner. Moonlighting is a GREAT way to test the waters and see if working for yourself is right for you. Moonlighting is also a great way start building up your Rolodex of clients and get the momentum going.

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Make sure you CAN

When you work for an employer, you usually sign agreements stating that you’ll do X, Y, and Z for that company. One of those agreements may be to
take on side work or projects outside of the scope of your existing day job. Make sure you CAN work on side projects and moonlight by going over your agreements that you signed.

You don’t to put yourself in a position where all your hard work could get you in trouble with your current employer. MOST companies wouldn’t care what you’re doing in your off time. As long as you don’t compete with them.

Do Not Compete

The biggest no-no that you can do when starting to Moonlight is to start competing with your employer. This can land you in a WORLD of trouble.

When you are finding clients, make sure they are not clients you are taking away from your existing employers. You are being paid to be your employer’s resource and they’re not going to be too keen on you taking their clients. Do not work on the clock when you are supposed to be working with your employer. This is basic wage theft and can face jail time…

If you offer the same services that your employer does, then you’re just asking for trouble. Don’t poach or skim work from your main job and take it for yourself. You more than likely signed a non-compete or something stating that you won’t take work from your employer. Your services should compliment or gap-fill what your employer cant do.

Make a Deal with your Employer

If you feel comfortable approaching your employer to work on the side, by all means do it. Pay attention to the workload that your employer is having and offer to offset some of the tasks that are normally going to contractors, consultants, or outside help. You may be able to work after hours as a contractor yourself for the same company.

There is nothing wrong with approaching your employer with a proposal for alterations to your time or your total compensation.

Time – You can ask for more time for yourself to work on your moonlighting jobs. Make a deal with your employer about the number of hours you are working on your main job. Be upfront with them and ask for a few hours a week to work on your own stuff. It doesn’t hurt to request this as part of your compensation package.

Ask to have a few hours to yourself on a Friday in exchange for additional hours during the other days of the week. Ask to have every 3rd Monday off to attend community events. Ask to leave work early on Tuesdays if you can come in earlier on Wednesday because you’ve got a product to deliver. You have the ability to present options to your employer that benefits both parties.

Total Compensation – Your total compensation could be lowered if you negotiate for increase time to work on your own business in exchange. You have the power to ask for the rights to work on client work outside of your regular job if your job doesn’t normally allow it. Propose a lowered compensation package if they waive that limitation.

Work under a Brand vs your Name

If you are feeling iffy about stepping out while you’re also working for someone else, consider working under a brand instead of your real name. Your employer may have a stronger indication that you’re stepping out if you promote under your own name versus a company name.

You will get to a level where you’re needing to promote yourself as the expert in your field and using your company as a front-man/woman may not cut it anymore. Your clients are going to see you as another employee or help instead of the expert who can give them a return on their investment.

Start with working under a company name, then look into promoting work and being seen as the actual expert.

Finding Work

In Episode 2, we chatted about finding and researching potential clients.

http://www.Reddit.com

Reddit is a forum style website that has millions of users and thousands of communities. One of these communities are going to be exactly your client base. On Reddit’s homepage in the upper right corner, you can search for what’s called subreddits. These are the specific communities where your clients and customers live. For example, if you were a web developer who works with non-profit animal shelters, you would want to more than likely search for the ‘animal shelter’ subreddit. Within a few days or hours of using Reddit, you’re be able to identify at least 3-5 subreddits that focus on your niche. This may be one of the easiest places you’ll use when finding and researching your customers.

http://www.meetup.com

Meetup.com is a site that lists communities that line up with who your customers are. You can even find people who have similar tastes, ideas, or industries. Let’s say you’re that web developer that wants to find non-profit animal shelters. You could search “animal adoption drives” or “animal lovers of Atlanta” to find people who have similar interests. Then you can hone in on where and when they congregate. There are dozens of topics or groups or industries that meet all over the world and the States.

http://www.LinkedIn.com

You can think of LinkedIn as a social network for professionals. You can join specific communities within LinkedIn, connect with similar professionals, or target specific people in specific companies. LinkedIn has a very extensive search option that lets you find almost exactly who you’re looking for. You can pay for their premium level account and open up even more options for finding that specific client or audience. 

Other locations where you’re going to find customers include…

  • http://www.hunter.io Hunter.io is a researching site that lets you know emails of companies. If you already have a name of someone in a company, you can grab their email address.
  • http://www.slack.com – You can join a Slack channel specific to your targeted industry and jump in on the conversation
  • https://angel.co/job-collections/remote – A job listing of startup companies looking for help
  • Referrals – If you’ve already worked for/with (including professors) someone TELL them that you’d love for them to refer you in the future. Be specific about what type of client you’d like to be referred to.
  • Networking Face-to-Face – Go to free trade shows or join an organization that has your target clients. It’s gonna take some practice doing face-to-face conversations, so don’t feel like you’ve failed your first time out.
  • Guest Posts – Contact blogs that you follow and offer to guest post. It’s a win-win for both as you get to show what you can do and they get additional content. Finding and researching your customers may become easier after guest posting because they will start coming to you.
  • Contact people/organizations/business direct – Use LinkedIn to search for people in a particular field or matches your criteria. Use your local Chamber of Commerce to find companies in your area or demographics. Heck, even looking at Google search results for contact information may work.

When to Make the Switch

Only you can really decide when to make that switch over. A good rule of thumb would be to wait until you have about 3-6 months of your income in a war chest before you step out. Having that safety net can sometimes make a difference in how you pursue and take on work.

Stepping out on your own is a big step and moonlighting is that slow and steady pace that can get you going to 100% self employed. Build up your Rolodex of customers/clients while you’re working for someone. Start small and you’ll grow big!

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FHS 36 Firing Clients https://freelancerheadstart.com/fhs-36-firing-clients/ https://freelancerheadstart.com/fhs-36-firing-clients/#respond Fri, 04 Jan 2019 07:06:06 +0000 https://freelancerheadstart.com/?p=904 Being fired is no fun and letting people go can also be difficult. But when it comes to letting clients go, you have to sometimes pull the plug. Dont ignore those red flags and keep those clients. Sometimes you've got to cut them loose yourself.

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Know When to Cut the Cord

Its hard to know when to let a client go, but its easier to make that decision when red flags start to pop up. Those red flags can sneak up on you or be super obvious.


A few examples of Red Flags that pop up could be:

  • Red–Flag 1: “I don’t know what i want, but i’ll know it when i see it”
  • Red–Flag 2: Money is stressed more than the outcome
  • Red–Flag 3: Why deposits are important
  • Red–Flag 4: “I don’t really have a budget right now”
  • Red–Flag 5: Low to no communication
  • Red–Flag 6: Sporadic Payments

In FHS 17 (Click here to listen), we chat about the red flags that we come across every once in a while.

Sometimes you come to a point where you can’t provide the services that your clients hired your for. Your skills may not be up to par or your availability changed dramatically.

Sometimes you may need to go in a separate direction. Did you decide to stop providing that service? Are you evolving your business to keep with the times? Your growth is more important than holding back and pleasing your client.

Sometimes you have to raise your rates which will then price your clients out. Don’t limit your income by keeping clients that wont move with you. The goal of every engagement is to help your clients gain a positive return in your services. There will be a few clients that you’ll hold on to at your old rate, but you should slowly plan on moving them up to your new rates.

But if you’re reached a point where you need to let them go, be specific about it. Don’t beat around the bush. Don’t lie about it. Be the professional in the relationship and let that client go!

Be SPECIFIC

Don’t be timid or vague about why you’re letting them go. At this point, you should have already had communication about changes you’ve needed to implement.

Maybe the client is unaware of able to resolve the issue. You can never really know what is going on with the client and having that open communication can move things along. A lot of times in your favor. You should have had open communication with your client when problems popped up. From there you may have been able to resolve the issues.

Let the client know specifically why you have to go in a different direction. Don’t be rude or curt, but be professional and firm with the reasons.

Leave on Good Terms (If Possible)

You never know when or if you will circle back to the client. You may have a reason to leave the client because your services outgrew their budget. Or you’re taking on different types of work.

Leave with a good taste in their mouth and help them transition (as much as possible) to an alternative. You never know how they may referrer you to other work.

If you DO want to burn your bridges, make sure this is a bridge worth burning. Don’t let your emotions take over and do a “scorched earth” type of scenario.

Stop Working on Work

Regardless of how you are letting the client go, you still need to stop all work for that client. Do not drag on additional tasks as “favors” or “to help them out”. It is not fair to you or the client if you keep sticking around and working on their tasks.

If you let the client go, that also means you let the work go. There is no obligation to keep working for free….and you should not be working for free!

Don’t Be Shy About It

Being firm and assertive when letting the client go is similar to ripping off the bandage. Its gonna hurt…but only for a little bit.

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FHS 35 The Power of Mastermind Dinners ft Chef Jack https://freelancerheadstart.com/fhs-35-the-power-of-mastermind-dinners-ft-chef-jack/ https://freelancerheadstart.com/fhs-35-the-power-of-mastermind-dinners-ft-chef-jack/#respond Fri, 28 Dec 2018 01:40:45 +0000 http://freelancerheadstart.com/?p=773 Mastermind Groups are a GREAT way to meet people, learn new skills, and better yourself. Its hard to go wrong with a Mastermind Group if you find one that fits your needs! Chef Jack takes it one step forward with creating an amazing meal experience with networking. His Mastermind Dinners Atlanta can be found throughout Atlanta!

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Chef JackChef Jack – Digital Marketing Consultant

Chef Jack wants to provide you with the best choices in food.  Whether you are seeking personal chef services, cooking classes, full-service catering of events, or connecting with masterminds over an amazing dinner, Chef Jack ATL is ready to meet all your food and catering needs. You can follow his delicious posts on Instagram.

 

Website: http://chefjackatl.com
Instagram: https://www.instagram.com/mastermind_dinners_atlanta (@Mastermind_Dinnners_Atlanta)

As a guest at the table you will be sharing and exchanging with other pros about what’s working, what’s not, and how to improve your business.  While working towards the next level of your business, you will be dining on a custom-made, gourmet dinner prepared on-site by the award-winning Chef Jack.

Prepare to be inspired, motivated and encouraged on your entrepreneurial voyage with the support and advice of people who are in the same lane as you.

Mastermind Dinners Atlanta are invitation only events.  The best way to be offered an invitation is to register with the Guest List and learn when and where dinners are being conducted, and who the host/moderator is.  Some dinners have themes to be of the most benefit to certain business niches.  By filling out the short Guest questionnaire on ChefJack.com you can receive a special invitation to a themed dinner matching your profile.

Check out more about the Mastermind Dinners here: https://www.chefjackatl.com/mastermind-dinners

Here are a few points that we talked about:

  • Unique foods served by Chef Jack
  • What is a Mastermind Group (Also what is a Mastermind Dinner)
  • Social lubricant
  • Involvement increases at Mastermind Dinners helps make your groups more related
  • Elements of the foods spur different conversations
  • History of the Mastermind Groups
    • Junto Group with Benjamin Franklin in Philly
    • Napoleon Hill of the 1920’s
  • Where to meet people
  • Partnerships formed with 2 people who had parts-of-skills
  • Strategies and importance of networking
  • Group is more intimate and encourages discussion
    • ex. A woman spoke up about a great ideas, but execution needed help. Group stepped up and guided her idea to get started.
  • Diverse groups bring diverse ideas
  • Every problem that you’ve got, more than likely someone has already solved it
  • 12 People maximum helps get the conversation flowing and a good pace
    • Effective sizes is about 8-10 people
  • Tries to match groups together if possible
  • Its OK to share, there are millions of people and ideas out there already

 

Quick Picks

Chef Jack

  • Jason Gaignard – ‘Mastermind Dinners’

Check it out on Amazon. Click Here!

Marion

  • Chick-Fil-A Sandwich recipe
  • Diary Queen ice cream
  • Wendy’s Chocolate Ice Cream

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FHS 34 What Am I Reading https://freelancerheadstart.com/fhs-34-what-am-i-reading/ https://freelancerheadstart.com/fhs-34-what-am-i-reading/#respond Fri, 21 Dec 2018 06:36:44 +0000 http://freelancerheadstart.com/?p=799 Never stop learning and reading as a professional. You'll never know what you're going to learn even if you think you already know everything. I make it a goal to read at least one self-help book every 6 months and it ain't easy. So lets run down a list of a few books that have really stuck out to me that I think every entrepreneur or freelancer should read!

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Get Clients Now – by C.J. Hayden

Purchase on Amazon today – Click Here!

Get Clients Now is one of my consistent go-back-and-read-this-again books. This

I recently read an amazing book that helped me reach a 40% increase in my revenue. Get Clients Now (by C.J. Hayden) has helped me identify a rhythm of marketing and promoting my services. This basic guided outline takes you through the different types of effective marketing strategies.

In episode 7, I break down the different strategies that I’ve used. You can listen to that episode by clicking this link here:

From MOST Effective to LEAST Effective Marketing Strategies:

  1. Direct Contact & Follow Up
    1. This involves making a person-to-person connection with a prospective client through email, phone call, in person, fax, text message, etc. This tactic can include cold calling, warm calling, and lunch/coffee with potential clients. I touch on a few steps that I’ve done personally to land some of my first clients as well as some of my most lucrative clients.
  2. Networking & Referral Building
    1. Meeting people face to face at networking events is just a drop in the bucket for this strategy. Building a list of contacts that you can tap into for referrals, clients, resources, ideas, or information should be the goal of networking.
  3. Public Speaking
    1. Positioning yourself as a expert to your potential clients can start from public speaking. Public speaking will help you become more memorable and noticeable than if you were in the crowd.
  4. Writing & Publicity
    1. Writing about your expertise can also be a powerful marketing strategy by gaining visibility and credibility among your peers and potential clients. Start small through social media, blogs, or your own website. Reach out to other blogs as guest writers can quickly lead you to more and more opportunities to show that you’re an expert.
  5. Promotional Events
    1. Creating an event such as a trade show, fundraiser, or a conference can put you in direct contact with potential clients and bring the audience to YOU. This also holds true with participating in an existing event by owning/renting a booth. Cost is very real on both end at with this strategy: participating in an event or creating an event can be a very expensive cost per head experience.
  6. Advertising
    1. There are generally two different types of advertising: organic and paid.Organic advertising is essentially word of mouth and low/no-cost advertising. Advertising by talking about and promoting your goods and products on social media or withing your mailing list is an example of organic advertising. This is the lowest cost engagement and can have some of the highest returns. Referrals are very powerful and builds trust.Paid advertising can help fill your pipeline with paying customers, but they don’t necessarily build trust in your product. Treat advertising as a way to increase your visibility and awareness to potential customers. The trust and eventual sale will come with them interacting with you directly.

The Power of Habit: Why We Do What We Do in Life and Business – by Charles Duhigg

Purchase on Amazon today – Click Here!

The Power of Habit is an interesting book that helps you understand why people do certain habits. Good and bad and how to help break or change that habit. This book looks at huge corporations and individuals and breaks down how habits are everywhere. From Starbucks to Target to the Montgomery Bus Boycott, habits are everywhere and can move mountains.

The Cue, Routine, Reward cycle is the basic concept behind the ‘Habit Loop’. Its what can be measured behind a habit. This can be in business or in life and we may not even be paying attention to it. By breaking down our habits, we can take control over our good or bad habits.

The Habit Loop have measurable stages in our habits. There is the Cue: the trigger for our habit. The Routine: what do we do during our habit. And the Reward: Why do we do our habit. This then restarts the Habit Loop and we’re back to it again.

Bringing this concept into our freelancing operation, we can create a Habit Loop to find and win customers and contracts.

Hooked: How To Build Habit-Forming Products – by Nir Eyal

Purchase on Amazon today – Click Here!

Excerpt from the book: 

Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?


Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.

Customers and clients have a trigger that we can tap into that rely on existing habits that they have. We go on autopilot when we take action on behaviors that we are accustomed to. Building upon the habits that we may already have in our day-to-day, we can understand and alter them to our benifits. The same goes to when dealing with customers spending and purchasing habits.

Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.

Book Yourself Solid – by Micheal Port

Purchase on Amazon today – Click Here!

Booked Yourself Solid has a basic premise: promote yourself. This book highlights strategic ways to get customers to notice you and your services. A lot of times, we are focusing on promoting our clients work and ignoring our own business. 

Book Yourself Solid is a handbook for self-promotion that translates into results.

  • Build a solid foundation for a stellar public image
  • Enhance your reputation for trust and credibility
  • Perfect your pitch and pricing to attract higher-caliber clients
  • Adopt the six core strategies that will keep you booked solid

The strategies in this book helps us focus on building the foundation of our reputation, how our clients view us, and the type of work we’ll attract. Starting small and eventually building a promotion can help you effectively land the types of jobs you’re looking for in a consistent way.

Whats Next?

I’m finding more and more that I’m moving towards using Audible for books. I tend to also stock up on other podcasts and listen on the go. Here are a few books that are in my queue, but haven’t listened or read yet.

  • The Millionaire Next Door – Thomas J. Stanley
    • This book identifies common traits that a lot of successful and wealthy that keep showing up again and again. Its on my to-read list for sure.
  • The Total Money Makeover – Dave Ramsey
    • One of the classic books that MOST people have heard about. Its a powerful guide and program to help get you out of debt. The ‘snowball effect’ has helped me, as well as tons of others out there, reduce debt and build a financial platform.

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FHS 32 Where to Start https://freelancerheadstart.com/fhs-32-where-to-start/ https://freelancerheadstart.com/fhs-32-where-to-start/#respond Fri, 31 Aug 2018 19:00:46 +0000 http://freelancerheadstart.com/?p=787 Everyone's got a great idea or has heaps of ambition to become the "Next Steve Jobs of [insert industry]". A lot of people get caught up on where to start and sometimes need a guide or a map to get started. Freelancing or being an entrepreneur is an exciting and fun adventure. If you're wonder about where to find clients, how to validate an idea, or generally how to run a freelancing business, you're in the right places! Lets talk about the different ways you can start your journey.

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Where to Start

Most freelancers or entrepreneur start off as moonlighters working on side projects. You can transition into a full-time endeavor when you’re ready to take the plunge. “When” is always up to you, but starting a business may not be as hard as you think. Keeping the business running and operating is the real challenge. But we’ll get to that part soon enough. For now, let’s take things one step at a time. No matter what type of business you want to start, you will need these basic 6 steps.

  1. Research your customers
  2. Register yourself
  3. Taxes and finance
  4. Get online
  5. Marketing
  6. Getting help

When you’re just starting out and wondering where to start, your mind is full of tons of ideas that you just want to get out there and hit the ground running. But hold up a minute, we need to start planning this out. We’ll first need to find out who our customers are. We need to research our customers and do what is called “market research”.

  1. Who, specifically, are you going to be facing (niche)
  2. What is the problem that you’re hearing the most often
  3. What are they willing to pay
  4. Is it sustainable
  5. Where do they hang out

Finding your customers, what their pain-points, and understanding the value of your services is going to give you that head start that you’re looking for.

After you’ve got a grasp on who and where your clients are. You’re ready to make things legal with your state, federal, and the IRS. Register yourself will help keep them off your back so you can make transactions happen without having to worry about Uncle Sam.

I have an interview with a CPA about taxes and registering with the IRS to keep them off your back. Check out FHS 3: http://freelancerheadstart.com/llc-vs-s-corp-and-the-tax-man/

During the registration process, you’re able to also get yourself a bank account. You need to keep your personal and business money separate, so go ahead and take care of that now.

Once you’re good and registered with a shiny new bank account, you can move onto getting an online presence. The world is smaller than you think and getting online will help you reach all corners of the earth. Grab yourself a domain name and host to do it yourself or purchase a pre-made package. A better and ideal way would be to hire a professional to take care of and grow your online presence while you work on your business.

When you’ve got a place to shuffle clients to see what you’re about, online marketing can help you gain even more traction. You’ll be able to focus your sales funnel, track engagement, and carry clients through your pipeline. As a result, you’ll be able to have a steady flow of potential clients.

And finally, when you’re look for where to start, always ask for help. Don’t be shy to talk to people about what your idea is or what your planning on doing. Make friends in your industry, reach out to Meetup groups, engage in forums and blogs, and generally “show up”. You’ll be surprised at how many people are going to be willing to help you through your tough times. The second pair of eyes and ears can bring about a new perspective on what you’re trying to do!

How to Get Clients

Finding and getting clients is one of the most common challenge for freelancers and entrepreneurs. There really isn’t a secret to finding clients, you have to put in some social effort and go where they are! To find clients, you need to have something that someone needs and be willing to pay for it. The easiest way to get a client is to show them how you are going to better that client from where they are now. They are essentially investing in what you have to offer to help them 2x, 10x, or 20x their returns.

In order to get your clients rolling in, you first need to work on your client profile. You need to be able to pick your client type, industry, and budget level out of a lineup. If you don’t know who your target client is, you’ll be shouting into the void hoping someone will stop by. Finish this sentence, then you’ll be ready to begin finding and winning clients

“I help __________ to __(single group of people)__ who have a yearly profit of _____________”

What you’re doing is making it easier for you to combine your services or products with the companies or people out there. Finally you can start using that to start looking for clients with laser focus.

Common places to find clients includes

  • Job Boards
  • Conferences
  • Chatroom
  • Face-to-face networking events
  • Cold calls
  • Cold emails
  • Yellow Pages

If you’re like me, you want to maximize your exposure to potential clients and not a huge fan of shaking hands and kissing babies. Well, there are a lot of online sources where you can find GREAT clients and start to work on your sales funnel. Here is a rundown list of where to find clients and jobs online that I’ve used in the past:

  1. Authentic Jobs
  2. Behance Jobs
  3. Craigslist
  4. Drupal Jobs
  5. LeadPages Jobs
  6. Reddit /r/forhire
  7. Smashing Jobs
  8. Stack Overflow Jobs
  9. We Work Remotely
  10. WordPress Jobs

Once you’ve identified your niche, your client profile, and potentially where they’re hanging out, you’ll be able to create a proper sales/client funnel. Where to start is becoming more clearer.

Basic Funnel

Here are the steps that you’ll need to do EVERY DAY to keep your pipeline steady. Take at least an hour:

  1. Visit each site above and filter to find projects.
    1. Subscribe to RSS feed or email to get listings automatically
  2. Bookmark or note at least 5 potential
  3. Research each lead
    1. Carefully read the description – understand the goal of the work
    2. Research the contact person and company. Learn their products, competitors, etc.
  4. Contact the lead through email
    1. User verbiage that quick, short, and to the point. Don’t come off as sleazy, rude, or know-it-all. Keep it casual.
    2. Include information that you researched
    3. Include a simple call-to-action that lets you know they might be interested
  5. Followup with the sent email at least twice, per listing. Once every week.

That’s a basic sales cycle for cold-emails, but it will help get your pipeline steady with potential clients who may need your services. The pattern is similar if you meet people face to face or on the phone. Don’t think you have to stick to one type of client outreach. You can use combinations if you’re comfortable.

Validate an Idea

So you’ve got a big idea or service that you think will change the world, but you don’t know if it will fly or where to start. Do NOT pursue an idea or product unless you have a little glimpse of proof that you wont be wasting time or money. Sometimes the market is not ready, sometimes you may need to tweak something, sometimes you’ll find something WAY better. Validate your ideas or products with market research. A little goes a long way!

Market Research is a technique you can use to validate your idea. Market research also will help you find that group of people that your product may be interesting to. You can break market research (finding and researching your customers) into two sub tasks; finding customers and reaching customers.

You’re going to want to do what is called “market research” to help validate your idea

  1. Who, specifically, are you going to be facing (niche, market, clients, customers)
  2. What is the problem that you’re hearing the most often
  3. What are they willing to pay
  4. Is it sustainable
  5. Where do they hang out

 

I talk with Patrick Selby about how he focused on the “What” with a few pointers and what he learned from his mistakes. Check out FHS 19: http://freelancerheadstart.com/fhs-19-market-research-building-product/

 

Additional Sources

  • http://www.reddit.com Sub-Reddits specific to your industry
  • https://stackexchange.com/ – A list of communities where people ask specific questions. Perfect for collecting common, popular, and hot problems.
  • https://feedly.com/i/welcome – Feedly is an aggregator of websites that funnels everything into a single dashboard. You can subscribe to a bunch of websites that give you up to date content that you can consume in a single location. You will get a better understanding of what is commonly being said across your industry.
  • Mailing list – Create or join a mailing list to collectively gather people who will be your potential clients/customers. You can then interact with this gold mine to get ideas or questions answered.
  • Conferences/Tradeshows – You can’t beat the ‘heard it from the horse’s mouth’ effect. Hit the pavement and attend shows or conferences that are specific to your niche. You’ll be able to rub elbows with your clients and get a direct quote of what their problems may be.

I would honestly spend about 40-60 hours of effort to find and research your  customers. If you can understand what your audience is thinking, what their pains are, and a way to help, you’re ready to position yourself as the expert!

Running your Business

Running your business day in and day out may be the easier part of being a Freelancer or Entrepreneur. You’ll get into the rhythm of things and do a lot of your processes automatically. You’ll also get to a point where you can use tools to help take care of the lower-hanging fruit for you. Such as your invoicing, email marketing, contacts, client on-boarding, and other task.

The main rule for being self employed: 1/2 your week is finding clients/work and business admin tasks…the other half is active work

Don’t think that you’re going to be up to the ceiling in client work. You have to keep your machine running and clients coming in. You have to make sure the bills are literally paid, your emails are sent, and your plants are watered. This goes outside of physical client work and we sometimes forget that part of working for ourselves.

Plan your day (or week) where you work on your business and yourself. Don’t overestimate the amount of work you’ll need for client work and pace yourself.

Don’t Forget about Yourself

When you start down the road of actually servicing clients and producing contents or widgets, you’ll slowly start to forget to work on yourself. We get caught up in servicing our clients and customers with 100% of our efforts, we don’t think we need the same amount of effort or services for ourselves. We think that since we’re the experts, we don’t need our own help.

Candace Schilling and I chat about ‘minding your own business’ and working on ourselves. Check out FHS 24: http://freelancerheadstart.com/fhs-24-minding-your-own-business-ft-candace-schilling/

When I, myself, was starting out I slowly noticed that I was polishing my clients websites more than myself. I was putting it a lot more effort into their content and website rather than my own….. We’re the experts but sometimes we need to look internally at our business or ourselves to make sure that we’re using our own talents. We sometimes forget that WE are the experts! Don’t forget to turn our own skills on ourselves

Take a Time Out

Leave time in the week and the day for yourself. Unwind and de-compress. Your business is mostly you and its WILL suffer if you overwork yourself. Make it a priority to take an hour a day to do nothing. Have lunch outside of your work area. Go see a movie. Walk in the park. Play a level of your fave video game. Whatever it takes, make sure you pause your work day. Where to start will depend on your personality, but allot time out of your day to take a breath.

Use tools to your advantage

It’s 2018….don’t fight the digital age! Adopt a few and simple tools that are going to make your everyday work easier. Since we’re in the digital age, we’re also able to work online with most of our content and tools. Here are the two main tools that I use almost daily to run my business:

Dropbox – Free for 2GB. Up to 1TB of space on paid plan

Dropbox is a dynamic synchronizing file stored on your devices. It automatically back things up to the cloud and allows you the ability to access the files and content from anywhere you want or need with your freelancer tools.

Dropbox is my main work space because it allows me grab files, share content, and move things around multiple machines whenever i need. I also use Dropbox to allow my clients a quick and easy way to send me files if needed.

Check it out here: https://db.tt/i1gKYQepsg [Referral/affiliate link]

 

Get Harvest – http://try.hrv.st/1-294321 (Free for 2 project OR $130/year for unlimited)

Harvest is my go-to for invoicing. It definitely pays for itself with your first client. You can send out an invoice and give the option of 2 payment routes: PayPal or Stripe. Invoices get sent electronically either with a PDF, link, or an email where the clients can pay online directly. You get reporting on who is late and who paid on time. The invoices also have automatic reminders that are sent out at specific intervals.

You can also use Harvest to keep track of time to bill hourly (which is what I use daily), keep track of projects, and keep track of expenses. Reporting is not bad. It won’t tell you categories in your spending like Mint does, but it will let you know if you’ll be pretty close to blowing your budget out the water in overspending. If you have a team of more than one person, you can also keep track of spending and income per-person or per project.

Conclusion

Working for yourself is a fun and exciting challenge and is full of different paths on where to start. You’re the boss and you make all the decisions…good or bad. It may not all be roses and peaches at the end of the rainbow, but for most, its SO worth it! This shouldn’t discourage you from starting down the path of becoming self employed.

To sum it up, these are the 6 starting points when you wanna work for yourself and where to start.

  1. Research your customers
  2. Register yourself
  3. Taxes and finance
  4. Get online
  5. Marketing
  6. Getting help

Don’t think your idea or product is stupid one. You never know what you’re going to find with market research and validation.

Start by finding clients online and create a basic sales funnel. From there, you can refine what works for you and where your niche clients are hanging out.

Take time out of the day and week to take care of yourself and that business admin work. There are tons of tools out there that you can use to make your day-to-day easier. Don’t push yourself to the limits and burn out. Its too easy to do that in the beginning.

And lastly, don’t forget to work on your own business! We sometimes forget that we need our own help. Take a look at your own processes and look for ways to improve or change it.

Once you go down the route of becoming your own boss, yes, you’ll com across a lot of obstacles. But I promise you that it only looks like a mountain from where you’re standing. Take that first step and you’ll realize you’re only on a small hill.

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FHS 30 Eating the Elephant https://freelancerheadstart.com/fhs-30-eating-the-elephant/ https://freelancerheadstart.com/fhs-30-eating-the-elephant/#respond Fri, 27 Jul 2018 02:35:41 +0000 http://freelancerheadstart.com/?p=29 Don't think you have to do everything at once with your business. Pace yourself and take things one step at a time. That old joke of "How do you eat an elephant...... one bite at a time..." is a perfect analogy on how to tackle big tasks. The phrase 'Eating the Elephant' can teach us how to take our time with growth and progress to avoid burnout or more. Here are some tips to help you slow down and grow.

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You’ve probably heard that joke “How do you eat an elephant” and thought that it was kinda clever. Well, there is a good piece of wisdom to the punch line: “One bite at a time”. Big tasks get MUCH easier when you break them down. And, yes, ‘big’ can be relative to whatever you’re doing, but the statement still stands. Breaking up your task into manageable quick-wins helps you keep that momentum and feel/see progress!

 

In Short; Getting Sh*t Done!

Eating the Elephant boils down to “Getting Big Sh*t Done”. We all have things that we need to do for our freelancing business and they all range in size and complexity. Most people just have a giant check list of things that they need to do and try to get that box checked. Without realizing the effort that is needed to get that box checked, we can sometimes focus on one task…and one task only.

This approach leaves everything else by the wayside, slows down your progress of getting things done, and doesn’t help you prioritize what you actually need to be focusing on. Are you getting caught up on the HOW and not the WHAT of your business?

Need help getting past that Analysis Paralysis we often have when figuring out our business? Get past the HOW and focus on the WHAT! Check out FHS 21: Figuring Out the WHAT

Your To-Do list may also be a place where ideas go to die. Throwing things on your To-Do list that doesn’t need to be there is pretty common.

Don’t use your To-Do list as a dumping ground for tasks or ideas.

You’ll easily get overwhelmed and discouraged from actually getting sh*t done. But how do we actually get sh*t done? Well…you need to learn how to chew that elephant!

How to Chew

This is where that “one bite at a time” answer comes into play. Any task that you need to do can be done. You just have to attack it with a strategy.

Taking a look at what you ACTUALLY do every day, you’ll realize that you’re only getting on average 3 things done per day. I challenge you to focus on widdling down your to-do list to only 3 things. Try it for a single day and you’ll see that you’re much more hyper focused and effective!

  • Break it apart – Take you big task and separate it into small sub-tasks that have actions you can do.
  • Set time limits for your work – Don’t think you have to do everything TODAY! Pace yourself and set limits on how long you’ll work on the task each day until its done. Work in 25-minute shifts and take a break after.
  • Take breaks – You are not a machine. Take frequent 5-minute breaks after your 25-minute cycle so you wont burn out.
  • Focus! – Don’t distract yourself by doing all of the sub-tasks at once. Focus on one task during that 25-minute cycle and one task only! Focus on that elephant!

Choose 3 tasks to do today that you can do within 8 hours. You’ll be hyper focused and proud of your progress.

When you break down your goals into smaller manageable and bite size pieces, you’ll see the fruits of your labor much more quickly than trying to take it all at once. Set a time-box (about 25 minutes) for how long you’ll work on that one piece and keep at it until you’ve made significant progress.

You’ll look back and have that sense of accomplishment and fulfillment pushing you further!

Marathon vs Sprint

Your elephant can be broken down into smaller chunks. Don’t rush through things just to get it done. Take your time by focusing on once piece at a time that will eventually finish the overall goals. You’re going to need some sort of Time Management system in place to keep you on track. One method that I use the Pomodoro method by Francesco Cirillo.

The Pomodoro Method is a simple and effective way to manage your time to help you focus on the tasks at hand

Basic Pomodoro Cycle

  1. Choose a task from your list
  2. Set a time for 25 minutes
  3. Work on task until the timer goes off
  4. When timer goes off, put a check mark on your piece of paper
  5. Take a 5 minute break
  6. Every 4 pomodoros, take a longer break (about 20 minutes)
  7. Repeat

While going through the cycle, you’ll get a better idea on how to break that elephant into smaller and more realistic and manageable tasks. You’ll get better at taking off 25-minute chunks of your task.

It doesn’t matter how large of a elephant you have. You’ll still be able to break it apart into manageable tasks. You may even have to break THAT task even one more time. The point is to keep going until you’re able break the task apart into smaller and smaller pieces. Don’t think you have to finish large nearly-impossible tasks in one sitting.

Pace yourself when eating the elephant and you’ll make it through.

Eating the Elephant

Dont think you have to take on that mountain of a goal. Breaking things up into smaller and more manageable chunks are going to put you on that path of completion. Eating the elephant is a process that combines time management, task management, and focus.

Take a task that you need to accomplish that will go towards your elephant. Work on in for 25 minutes. Take a break, and repeat. You’d be surprised to see how much progress you’ll get done with a simple 25-minute focused session.

One tool that I use to keep track of my tasks is Trello (www.trello.com) and its 100% free. Its an online and virtual whiteboard where you can organize and share your thoughts or tasks. I’ve created myself a “To-Do” board where I have a ‘Need To’, ‘Doing’, and ‘Done’ board with dates and check boxes. It keeps my thoughts and to-do’s organized and related to each other.

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FHS 29 Contracts! https://freelancerheadstart.com/fhs-29-contracts/ https://freelancerheadstart.com/fhs-29-contracts/#respond Fri, 06 Jul 2018 09:25:58 +0000 http://freelancerheadstart.com/?p=698 Some people shy away from the word "contracts" because a lot of time it triggers that feeling of "being sued". A contract, by definition, is a promise or set of promises that are legally enforceable and, if violated, allow the injured party access to legal remedies. In short, its an agreement between two or more people. 

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What is a Contract and Do You Need One?

Some people shy away from the word “contract” because a lot of time it triggers that feeling of “being sued”. A contract, by definition, is a promise or set of promises that are legally enforceable and, if violated, allow the injured party access to legal remedies. In short, its an agreement between two or more people.

My favorite tool to use for creating, managing, and signing contracts is Hello Bonsai. Its an online portal that allows you to quickly and easily create and send a contract. Hello Bonsai also keeps track of when that contract was read and signed. Pretty handy when you’ve got a lot of moving parts in your project.

If you’ve ever done work for hire, the answer to ‘do I need a contract (an agreement)’ is YES! You should never do work for money unless there is something written down and agreed upon. Even if the work being done if for a friend or family member. Especially if its a family member.

A contract is NOT a piece of paper that you can bully people into doing something against reason or their will. Its a way for both sides of the table to have an understanding of what was agreed upon. We want to make clear our understandings with each other. Whether you call it an agreement, a contract, or bargain, both sides of the contract need to agree to the contract terms.

Contracts are tools used to help both sides understand the expectations from everyone when it comes to work being done.

When creating a contract you’re going to have at least 4 main parts to a contract:

  • ID the Players
  • Scope of Work
  • Payment
  • Schedule of Work

As always, please consult with a lawyer for your specific needs and verbiage for your contract.


If you want a copy of a Contract Template, click here!


4 Minimum Parts

ID the Players

You want to know what is a part of the contract for both sides. Who is doing the work and who is receiving the work. The first section of the contract should identify this and spell it out in a way that makes sense for everyone. You need to have it outlined as to who you are dealing with as well as who the customer is dealing with.

The contract needs to specify who you are actually doing work for, who is the point of contact, and what everyone’s roles are. Your goal is to remove guess work and assumptions.

An example would be

I am a freelancer in the United States in Georgia. I work through MowenWorks, an LLC, as a consultant. My client is XYX, INC, represented by Sean Smith.

Your definition of who the different players are and how they are being represented my change depending on your type of work. You will still be outlining who you are doing work for and who has authority and final say of your work.

Scope

The scope of the work should also be defined within your contract. It spells out WHAT you are actually going to be doing for your client. Where does this definition come from? Well, it should come from your Roadmapping Session (FHS Episode 22) that you did earlier in the project.

The scope will include not only what you will be doing with the project but what you will NOT be doing with the project. This can and should include things such as

  • Hours of operations
  • Deliverables
  • Client deliverables
  • Disabilities
  • Your limitiations

In this section, you should also discuss what the agreed upon outcomes will be for the project. We need to spell out what they are hiring you to do and what the client will be, possibly, doing as well to help reach that goal.

You will spell out what is defined as “DONE” with the project so everyone can agree upon and have and understanding. You wont know if the project is done unless you actually define done. Never ending projects are no-fun…


If you want a copy of a Contract Template, click here!


Payment

Payment agreement is pretty important to…get paid… So we have to talk about expected costs and payment schedule up front. The payment section will outline the total cost and any milestones that will be needed to complete the project.

For example,

The Client will pay the Contractor in milestones totaling $1,100.00 (USD). The milestones will be invoiced as follows:

  • $550.00 (USD) on March 15, 2018

  • $275.00 (USD) on April 1, 2018

  • $275.00 (USD) on April 22, 2018

 

Make sure to include that you will need to take a deposit before work will begin. This is important as it signals the start of the actual project. Another tactic that you should use is to require the last payment be made at the agreed upon end date of the project.

Since you’ve defined what “DONE” is within the project, you’ll also define WHEN “DONE” is going to happen. Your last payment should fall upon this date or before (when the project is done).

Include verbiage into the contract that allows for penalties and fees if certain payments are missed, late, or the project is cancelled prematurely. This helps solidify the financial commitment for both side to work on the project until completion.

Schedule

How long is the project expected to take? We need to have an agreed upon end time and milestones for the project. The Schedule section talks about time frames, deliverable, and end dates. Don’t shy away from making this section as specific as you need to be. A lot of times, the project can have scope creep and the schedule section will help rein in on what is to be delivered.

Here is an example statement for the Schedule:

The Contractor will begin work on March 15, 2017 and will continue until the work is completed. This Contract can be ended by either Client or Contractor at any time, pursuant to the terms of Section 6, Term and Termination.

The milestones of what will be done is included in the Schedule section. You need to specify what is going to be completed and when. This also includes payment milestones for the work done.

Additional Sections

These four mane section described above are not always the end of a contract. There are usually additional sections that you’ll want to include with the contract. Here are a few of them

  • Ownership and Licenses
    • Who owns what and how can they be used
  • Competitive Engagements
    • You agree to not work for a competitor while the work is being done
  • Non-Solicitation
    • You wont take the clients customers from them while working on the contract
  • Representations
    • Defines the roles of the people on the contract
  • Confidential Information
    • Information and work is confidential
  • Limitation of Liability
    • No one is liable for breach-of-contract damages that are reasonably unforeseen

If you want a copy of a Contract Template, click here!


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