For a lot of people, we get caught up on the “How” of a new business venture. In reality, the “what” is a lot harder to think about or figure out. We’ll get charged up with a new business idea, but then get discouraged by the details of how to execute. The ‘analysis paralysis’ effect comes out and shuts down out ideas or dreams.
We need to push through those doubts and realize that focusing on the “how’s” is the easier part. Getting your idea off the ground and past the “what” is the real challenge.
