Tag: market research

FHS 21 Figuring out the “WHAT”

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For a lot of people, we get caught up on the “How” of a new business venture. In reality, the “what” is a lot harder to think about or figure out. We’ll get charged up with a new business idea, but then get discouraged by the details of how to execute. The ‘analysis paralysis’ effect comes out and shuts down out ideas or dreams.

We need to push through those doubts and realize that focusing on the “how’s” is the easier part. Getting your idea off the ground and past the “what” is the real challenge.

FHS 19 Market Research and Building a Product ft. Patrick Selby

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The quickest way to launching a successful product is to take the time to do some market research. Don’t go into a new adventure blindly with a “if I build it they will come” mentality. Get an idea of that ‘expensive problem’ that you can fix for future potential customers and clients. From there, you can pivot, revise, or evolve your product the resonate a LOT better. Actually working on a product and validating your idea by talking to experts, getting feedback, and learning what might work can teach you a lot about success.

FHS 10: “Can you build me an app…?” ft Alex Okafor

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I sit down and have a chat with Alex Okafor about apps and app development. We go through the gambit from what IS an app, where to develop, what to develop with, and what a potential cost of your app. If you’re thinking of creating or asking someone to create an app for you, listen to this episode before you go down that long long journey….

FHS 2: Finding and Researching Your Customers

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Market Research is the task of understanding your customers needs and wants. Finding and researching your customers will hone in on the services and products that you offer to the world. Market research will validate your idea, find people who are buying, and refine your offering. This is one of the MOST important steps in starting a business; without this step, you’re pretty much burning time and money. You’re going to want to almost get to a point where the client says “shut up and take my money!”